August 2010

Hypnosis, Football and Gloucester City.

by Dave Sabat 11 August 2010

A rose by any other name would smell as sweet. Hypnosis has been around for thousands of years in its various guises but during the last 30 years or so it seems to have been given even more different terms, titles and disguises. Virtually every sportsman uses a mental rehearsal process, notice the start of [...]

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Vitamin Water – or is it?

by Dave Sabat 11 August 2010

Hypnosis is when the subconscious mind takes on board a suggestion that common sense would usually reject. Advertisers use this theory of hypnosis all the time to market their products, some of it is blatant, some not so blatant. How does a company market a product that is little more than sugary water when most [...]

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